Branding That Rolls as Smooth as Their Asphalt.
When you’re in the business of paving roads and driveways, your crew and trucks are your daily billboard. That’s exactly what Richard Cooper’s All Around Asphalt understood when they reached out to Print Habit for custom branding solutions. Based in Morgantown, PA, this asphalt contractor needed sharp, consistent gear and graphics that matched the professionalism of their work. From hats and t-shirts to custom lettering for their trucks, we helped elevate their brand — one shirt and one truck at a time.
Customer Goals & Challenges
All Around Asphalt just keeps growing fast — and while their paving work spoke for itself, they wanted their visual brand to reflect the same level of quality and pride. The team needed:
Durable, branded t-shirts and hats for everyday job use
A uniform look across employees and equipment
Professional truck lettering that would turn heads on the road.
Our Work & Deliverables
We collaborated with Richard and his team to bring their asphalt brand to life with:
Custom hats with logo placement
DTF t-shirts for rugged job site wear
High-visibility vinyl lettering on trucks and trailers
Design file cleanup and vector conversion for scalable branding
Everything was built for function, durability, and visibility, using materials that hold up under worksite conditions — from sun and sweat to asphalt dust.
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The Result
The new apparel has boosted team pride and brand consistency across the board. With multiple work trucks now branded, All Around Asphalt stands out in every neighborhood they serve. They’re getting compliments — and calls — thanks to how clean and cohesive their team looks.
Testimonial
“… I never had customer service like it. I highly recommend Chris and his company….”